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Problem & Cases in Health Care Marketing

Gourville, John T Quelch, John A. Rangan, V. Kasturi

Problem & Cases in Health Care Marketing - Boston:McGraw-Hill 2005 - 3-440pgs

ISBN: 0-07-288776-1

Nat. Bib. No.: 004204

Dewey Class. No.: 362.1 G58

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