Gourville, John T Quelch, John A. Rangan, V. Kasturi <br/><br/>
Problem & Cases in Health Care Marketing 

 -  Boston:McGraw-Hill  2005 
 - 3-440pgs 
<br/><br/><label>ISBN: </label>0-07-288776-1 
<br/><br/><label>Nat. Bib. No.: </label>004204 
<br/><br/><label>Dewey Class. No.: </label>362.1 G58